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Learning Platform

This is a multidevice learning platform for delivering online courses developed under the Entrepreneurial Women in ICT Erasmus+ KA226 Project. 

You can access free courses related to ICT and Entrepreneurism, if you have your own courses that you think fits this project, please contact us.

How to build a WordPress site for your brand?

Categories: OER Project
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About Course

In this dynamic and practical course, we will guide you through the essential steps to building a professional and impactful website that represents your brand effectively. Whether you’re a business owner, entrepreneur or creative professional, this course is designed to equip you with the knowledge and skills you need to create a stunning website that engages your target audience and drives your brand’s success. Get ready to unlock the secrets of web design, learn about user-friendly interfaces, explore effective content strategies and discover the tools and techniques needed to bring your brand to life online. Join us on this exciting journey as we demystify website creation and empower you to establish a strong online presence for your brand.

Developed by Laura Guerreiro and Pedro Guerreiro bachelor students at ISTEC

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What Will You Learn?

  • The importance of website planning and strategy.
  • Essential web design principles for creating visually appealing interfaces.
  • Techniques for creating attractive website content.
  • An overview of popular website development tools and technologies.
  • How to optimise your site for mobile devices.
  • Basics of search engine optimisation (SEO) to improve visibility.
  • Strategies for improving the user experience and increasing conversions.
  • An introduction to website analysis and performance monitoring.
  • By the end of this course, you will have the knowledge and skills to create a professional website that effectively represents your brand online.

Course Content


  • Building the site’s wireframes
  • Website content creation

Introduction to WordPress

Site implementation